This Isn’t a Workout Program. It’s a Lyfestyle Rebuild.
Let’s clear something up:
This is not about periodized squat cycles, macro spreadsheets, or whether carbs are friend or foe.
This is about reducing the existential dread of modern adulthood.
It’s about having minute-by-minute access to someone who actually gives a damn when your toddler is melting down, your boss just sent you a “quick Slack,” and you’re stress-eating protein bars like they’re Thin Mints.
In a world where ChatGPT can explain quantum physics, you don’t need more answers.
You need a coach in your pocket who helps you actually apply them...one who adjusts your program when your back’s tight, your schedule shifts, or your mood tanks at 2:37 p.m.
Yes, It Costs Real Money.
But let’s be honest...so does your stress.
You’ve probably already dropped thousands on “custom” plans, app subscriptions, $18 smoothies, and a tragic $99-a-month group class where Becky screams over EDM and you leave more anxious than when you walked in.
So no, this isn’t cheap.
But you know what’s expensive?
Living the same year over and over again and calling it "trying."
This Isn’t a Fitness Program. It’s a System for Winning.
When you become a LYFER, everything we touch ratchets up your life. And we mean everything:
We don’t specialize in anything. We specialize in everything that works.
This isn’t about fitting into a community.
It’s about becoming the kind of person who leads one.
Tattoos? Cool.
No tattoos? Also cool.
Dumbbells, barbells, machines, no sleeves, all sleeves, Amish lifters, nose rings, nuns, new moms, NFL hopefuls — the point is:
If you want to elevate, you belong.
This Isn’t Elitism. It’s Expansion.
We don’t cap income.
We don’t gatekeep potential.
We don’t believe money is the barrier—your mindset is.
Our founder grew up watching his dad go from Oklahoma, half Mexican and poor, to retired at 44... then lose it all.
And rebuild.
So when we say “this is for anyone who wants it bad enough,” we mean it.
You don’t have to be rich. You have to be resilient.
And If You’re Not Ready? DM Us Anyway.
Seriously.
If you're not in a place to afford it yet, don’t ghost. DM us like you’re our highest-paying client, and you’ll still get a response like you matter—because you do.
We’re not just coaches.
We’re BASE Lyfestyle.
We train people to be unbreakable, inside and out.
And if you’re ready to stop dabbling and start dominating...then become a LYFER.